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Meanwhile, on Tuesday, projector maker Christie and Cameron's Lightstorm Entertainment announced their 16-year partnership includes collaborating on advancing theatrical display capabilities for 3D and high frame rates for Avatar 2.
As it has in recent years, CinemaCon sponsor Dolby has outfitted the Colosseum CinemaCon's main venue at Caesars Palace in Las Vegas with Dolby Atmos immersive sound and Dolby Vision, meaning they are installing the company's premium 4K, high dynamic range, high frame rate and 3D capable laser-based projection system. Dolby has also prepped thousands of 3D glasses for CinemaCon.
The Colosseum also houses both Christie and Barco laser projectors for this week's event. With such capabilities, it would seem Cameron, producer Jon Landau and Disney/20th Century intend to dazzle delegates.
I mean, it wasn't his fault that everyone else decided to do ****ty knockoffs of what he achieved.TCTTS said:
This makes me so nervous. Cameron ruined blockbuster theater-going for years after the first Avatar, with theaters/studios thinking *every* IMAX release then had to be in sh*tty, converted 3D. I seriously didn't see a blockbuster in IMAX again until like 2015 or so, because I hate the converted 3D experience so much, wearing the glasses, etc. Avatar itself was admittedly cool in 3D, but it was literally the only one to properly pull it off. Now I'm having PTSD, thinking this whole thing is going to repeat itself again. I'm already seeing IMAX 3D listings for Doctor Strange 2, something I haven't seen in years.
It wasn't just movies. I worked on the 3D conversion of a game for Disney back around that time when 3D TVs were a thing, and it was a game that had absolutely no business being in 3D (it was a free running, parkour style game with a free camera).TCTTS said:
This makes me so nervous. Cameron ruined blockbuster theater-going for years after the first Avatar, with theaters/studios thinking *every* IMAX release then had to be in sh*tty, converted 3D. I seriously didn't see a blockbuster in IMAX again until like 2015 or so, because I hate the converted 3D experience so much, wearing the glasses, etc. Avatar itself was admittedly cool in 3D, but it was literally the only one to properly pull it off. Now I'm having PTSD, thinking this whole thing is going to repeat itself again. I'm already seeing IMAX 3D listings for Doctor Strange 2, something I haven't seen in years.
You don't rustle feathers, they aren't cattle.Brian Earl Spilner said:
You realize this thread gets bumped maybe once a month, and you don't have to click it, right?
Plus, I don't know if anyone gets their feathers rustled more than you do when anyone criticizes the Star Wars sequels.
The first footage from ‘AVATAR 2’ is now being shown at #CinemaCon pic.twitter.com/1ahcpzdTo3
— DiscussingFilm (@DiscussingFilm) April 27, 2022
And finally!!#Avatar2 takes centrestage!!
— BINGED (@Binged_) April 27, 2022
The original Avatar to be remastered and re-released in theaters on September 23 before Avatar 2 arrives on December 16
Each #Avatar sequel will be a "standalone movie"#CinemaCon pic.twitter.com/LK6weZrhhV
Official title of Avatar 2 -- Avatar: The Way of Water #CinemaCon
— Chris Lee (@__ChrisLee) April 27, 2022
.@TheAnkler SCOOP CONFIRMED: AVATAR 2 teaser to debut in front of DOCTOR STRANGE IN THE MULTIVERSE OF MADNESS next week, exclusively in theaters. The trailer will appear online the following week.
— Jeff Sneider (@TheInSneider) April 27, 2022
Exclusive first look Avatar The Way Of Water will premiere only in theaters with #DoctorStrangeInTheMultiverseOfMadness next Friday. #Avatar2 #CinemaCon
— Scott Menzel (@ScottDMenzel) April 27, 2022
JUST IN: Avatar 2 is called Avatar: The Way of Water. The first footage was STUNNING. The footage we just watched will play only in theaters with #DoctorStrange next week. A week later it will be online.#CinemaCon pic.twitter.com/ytDy6tnvrz
— Erik Davis (@ErikDavis) April 27, 2022
Brian Earl Spilner said:
We've got titles!
Avatar: The Way of Water
Avatar: The Seed Bearer
Avatar: The Tulkun Rider
Avatar: The Quest for Eywa
#AvatarTheWayOfWater teaser will play exclusively for a week only in theaters on 'Doctor Strange's opening weekend. And as for that trailer? pic.twitter.com/snEaxIAFq0
— Scott Mendelson (@ScottMendelson) April 27, 2022
.@TheAnkler SCOOP CONFIRMED: AVATAR 2 teaser to debut in front of DOCTOR STRANGE IN THE MULTIVERSE OF MADNESS next week, exclusively in theaters. The trailer will appear online the following week.
— Jeff Sneider (@TheInSneider) April 27, 2022
It’s called AVATAR: THE WAY OF WATER and the brief underwater sequences we just saw are indeed pretty cool. #Cinemacon
— Matthew Belloni (@MattBelloni) April 27, 2022
A message from James Cameron screens. Cameron says every shot was designed for the biggest screen, highest resolution and frame rage. “We wanted to push the limits of what theaters can do.” We’re previewing footage now… #CinemaCon pic.twitter.com/aAf98NYhKm
— Erik Davis (@ErikDavis) April 27, 2022
The #Avatar sequels will focus on Jake Sully and his family.
— John Rocha aka The Outlaw Nation (@TheRochaSays) April 27, 2022
Each sequel will play out as standalone movies with emotional resolutions to end each installment.
"The journey across all four movies though will create an even larger epic saga."
- Jon Landau#Disney #Cinemacon pic.twitter.com/beTHvBTmbb
As for the footage? It looked suitably beautiful but also very familiar. It's still Pandora but now there are larger vistas, underwater creatures and swimming, Jake has a new haircut, and lots of kid Na'vi. More soon.
— Germain Lussier (@GermainLussier) April 27, 2022
WHAT KIND OF NEW HAIRCUT?!?!?
— Daniel Fienberg (@TheFienPrint) April 27, 2022
You forget 3D can actually be pretty great. The teaser trailer for #Avatar2 is loaded with great looking visuals and a quiet but powerful score. Very little dialogue. Could be wrong but think the teaser was shown in variable frame rate. Was it @JimCameron? pic.twitter.com/bOEIQSIeZV
— Steven Weintraub (@colliderfrosty) April 27, 2022
Just announced at CinemaCon, Avatar: The Way of Water only in theaters December 16, 2022 pic.twitter.com/1K4giX7nNj
— 20th Century Studios (@20thcentury) April 27, 2022
TCTTS said:A message from James Cameron screens. Cameron says every shot was designed for the biggest screen, highest resolution and frame rage. “We wanted to push the limits of what theaters can do.” We’re previewing footage now… #CinemaCon pic.twitter.com/aAf98NYhKm
— Erik Davis (@ErikDavis) April 27, 2022