95LawAg said:
aezmvp said:
nai06 said:
95LawAg said:
So, a company produces a miniscule amount of their product (I don't know exactly how many cans they printed and sent to Mulvaney) and sends it only to the individual whose image is on the cans, and this is described as "shoving it in our face" and "forcing it on us." The cans aren't in stores. Nobody is being made to buy cans with the image if they want to buy Bud Light. Mulvaney's image isn't suddenly in stores, bars, and kitchens across the country.
I don't drink Bud Light, nor am I LBGTQ+, so this issue has no direct, personal impact on me. Objectively speaking, it seems like a massive overreaction to a small act with no actual impact on anyone, other than some sort of hurt feelings for anti-LBGTQ+ folks. Am I missing something?
Holy **** the cans aren't even for sale?
This overreaction is so much dumber that I realized.
So a brand through their CEO and director of marketing ridicule their current customers. They are trying to appeal to a different customer base. Intentionally. You don't as an executive go out of your way to insult your customer base. But they did, so either the people running the company hate you (which is very clearly the case) or they are incredibly stupid/foolish (also probable).
So if a company's executives go out of their way to say that they dislike their existing customer base and that customer base says then I won't drink your product and I will actively encourage other people not to drink your product that is not an overreaction.
Add on top of it and the person that they ARE going to at a high level is someone that openly trashes the lifestyle, beliefs and so forth of your current customer base (not to mention advocate poisoning and mutilating their children to fill the emotional and psychological hole in that influencer), why are you surprised when that customer base says I'll take my money elsewhere? This was the direct result of a group of people substituting their preferences over that of their customers. Local beer and other non-political mass market beers are widely available everywhere. Very, very few people are left without another option and it will only take a few weeks to a few months to make real shifts in drinking habits which aren't easily rectified. The beer market with deregulation has fractured so losing market share is going to be VERY hard to get back.
It sounds like you and others here are taking Budweiser (InBev) sending some customized cans to an individual very personally.
Except that's not at all what AB did. They sent customized cans to a twink freak show and started a social media campaign to celebrate his fabulous transition from boy to girl, aka, his fantasyland pretend journey from male to female. But he's still a male, hence the pretend part. And naturally, the media shots have to be of him acting fruity in the tub.
Said weirdo in question, the center of the social media campaign, is an influencer for the trans movement, more specifically, biological males acting about as beta and unmanly as they possibly can. Your average BL or AB product consumer clearly wants nothing to do with endorsing this lifestyle, nor purchasing products that openly celebrate it.
So yes, it did in fact affect the people who purchase and consume these products. For me, it's not specifically about AB as I rarely purchase their products. I am unapologetically against the celebration, much less normalization, of this trans movement fad sweeping through the country. I get to have an opinion, just like you.