longeryak said:
Dominion Caracas Branch said:
Traces of Texas said:
Dominion Caracas Branch said:
The ability for athletes to get paid for their likeness will in no way be constrained by market size. It will only be constrained by boosters' willingness to fund it and their creativity.
The ability of athletes to get paid for their likeness will be a function of both boosters willingness to fund it and their creativity AND market size combined.
Explain to me how market size limits a school if a boosters are willing to be put millions of dollars towards supporting NIL ventures for their athletes?
Oregon is in a small media market. So is Bama. Do you really think Phil Knight aka Mr. Nike is going to be outbid when it comes to setting up NIL for athletes. Same for the Bama boosters.
This media market size is important for NIL is just something sips say to themselves to feel better even though the wealth and number of their boosters gives them a huge advantage over all but a handful of schools.
I agree that the NIL is going benefit some schools disproportionally and I don't think the average player/family is going to understand NIL opportunities until there are about 5 years of numbers but we're talking about a kid whose grandfather, who he is named after, was behind his uncle Eli ending up in NYC instead of San Diego. The Mannings understand endorsement opportunities/value and have made where to play decisions based on it before.
I think Nike is a bad example as all the contracts nationally prevent Phil from going all in on Oregon and every team switching to Adidas in response.
No one switches from Nike even though Knight already gives gobs of money to Oregon, so I think your example is bad. Your argument also disqualifies a bunch of businesses based in Austin. Austin is full of people who didn't go to tu and don't support it. Wouldn't they take their business elsewhere if a business goes all in for NIL for tu athletes?
The NIL is not dependent on freaking media markets. Do you think Minnesota, SMU, Rice, Rutgers, Houston, etc, are all going to become powers attracting great players because they are in larger media markets?
What is often going to give schools an edge in NIL is their boosters/fans. I mean texags would be a great way for A&M athletes to monetize NIL, and A&M is in a small market.
College sports are different than pro sports. Big schools have fiercely loyal alumni all over the country. It is not the same as being a fan of a pro team based in the city. Any willing booster anywhere can make NIL work for their school's athletes. This media market thing is typical sip spin, foolish and unnecessary.
The sips will always be the kid who has everything but feels deprived and underappreciated.