SIAP Found this interesting....

Jawbreaker

Joined: Dec 20, 2006

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Texas A&M leads college football in alcohol revenue, per report https://search.app/qkg7P

https://www.dallasnews.com/sports/texas-am-aggies/2025/12/13/texas-am-alcohol-sales-college-football/
Ooohhhh man. 4.7?

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King of the Dairy Queen

Joined: Jan 10, 2025

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12:39p, 12/14/25

4.74M? What's that like 200 beers?

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TxAg76

Joined: Nov 9, 2011

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12:42p, 12/14/25

Likely more a factor of the Jerry Jones-like pricing, and not so much the LSU-like consumption

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chicknfingrboi

Joined: Oct 1, 2022

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In reply to King of the Dairy Queen • 12:45p, 12/14/25

King of the Dairy Queen said:
4.74M? What's that like 200 beers?

200 if it's half price pint night

NavyVetAg

Joined: Nov 27, 2018

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12:46p, 12/14/25

I've been around the world, and reflecting back on some of the places I've been and comparing to College Station, that number seems a bit low

greg.w.h

Joined: Nov 19, 2013

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In reply to King of the Dairy Queen • 12:53p, 12/14/25

King of the Dairy Queen said:
4.74M? What's that like 200 beers?

$12 per right? 395,000 beers. So four per person.

greg.w.h

Joined: Nov 19, 2013

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In reply to Jawbreaker • 12:54p, 12/14/25

Jawbreaker said:
Texas A&M leads college football in alcohol revenue, per report https://search.app/qkg7P

Ooohhhh man. 4.7?

Thst is not an article link. And linking an app domain is evil.

MaroonStain

Joined: Nov 2, 1999

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12:54p, 12/14/25

B1G schools drink more at games per person

DGrimesAg92

Joined: Oct 4, 2021

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12:56p, 12/14/25

Lots of BAS, alcohol numbs the pain.

GrapevineAg

Joined: Jun 15, 2010

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4:34p, 12/14/25

It works out to $17.10 per drink. We had more revenue, and LSU sold more drinks (no big surprise).

https://www.extrapointsmb.com/p/behold-i-have-updated-stadium-alcohol-sales-data-from-october

Jugstore Cowboy

Joined: Jan 26, 2010

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In reply to TxAg76 • 4:41p, 12/14/25

TxAg76 said:
Likely more a factor of the Jerry Jones-like pricing, and not so much the LSU-like consumption

Yes, and if you go to the direct link:

https://www.extrapointsmb.com/p/behold-i-have-updated-stadium-alcohol-sales-data-from-october

The author appears to be working with a pretty limited data set. LSU is the only school on the list comparable in attendance.

SunrayAg

Joined: May 5, 2014

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5:00p, 12/14/25

That was just at halftime of the South Carolina game. What about the rest of the season?

dr_java

Joined: Dec 14, 2003

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5:31p, 12/14/25

tu and Mizzou not on the list. So... I think some schools didn't provide data.

TXAG 05

Joined: Oct 25, 2005

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In reply to greg.w.h • 5:42p, 12/14/25

greg.w.h said:
King of the Dairy Queen said:
4.74M? What's that like 200 beers?
$12 per right? 395,000 beers. So four per person.

$12 a beer at a sporting event isn't that bad compared to most other places.