Good luck!

http://seattletimes.com/html/localnews/2025515421_seahawkstrademarksxml.html

Given how that department works they'll probably get the trademark.

Why not. They earned it

Trademark boom?

You can trademark a number? What's going to happen to analog clocks? And The Count??

All we need now is a franchise like Subway with some green and blue colors in their logo to start national marketing blitzes featuring a "$12 dollar foot long" deal. Then '12' will be imprinted into people's brains and they will think of a subpar sandwich when they see Seattle's efforts.

I've stormed about the $5000 deal recently. Seattle knows that $5000 isnt worth the effort to litigate, and are using that to their advantage.

I'll repeat this here. This is effed up to A&M's detriment. Only the number '12' on the towel, but look at the Amazon and Ebay headlines promoting the Seattle '12' merch. . .

Amazon 12th Man advert
Ebay 12th Man advert

I want to trademark the period or, a.k.a., the dot (.) Every time a ( . ) appears I will be paid some amount of money. Every time you see a . : ; i ... .com, etc or any variant of the ( . ) think of me and the millions I will be making. If you are still using a dot matrix printer you are now screwed.

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All we need now is a franchise like Subway with some green and blue colors in their logo to start national marketing blitzes featuring a "$12 dollar foot long" deal. Then '12' will be imprinted into people's brains and they will think of a subpar sandwich when they see Seattle's efforts.

I've stormed about the $5000 deal recently. Seattle knows that $5000 isnt worth the effort to litigate, and are using that to their advantage.

I'll repeat this here. This is effed up to A&M's detriment. Only the number '12' on the towel, but look at the Amazon and Ebay headlines promoting the Seattle '12' merch. . .

Amazon 12th Man advert
Ebay 12th Man advert

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This. For 5K , the Seahawks were able to establish the 12th Man in Seattle. The Seahawks are using 12 only on their marketing so they can't be sued after the contract period ends. They won't reference the 12th man, but the media , announcers and players will and there is nothing that can be done about it.

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Why not. They earned it

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No my friend, they just claimed it.

that is just stupid. a number? no chance.

And people have tried explaining it to you ck, but for some reason you still dont get it. As long as the Seattle Seahawks are not selling "12th Man" branded stuff, there isnt much you can do about it.

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Given how that department works they'll probably get the trademark.

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Given how our government works, they'll probably get their trademark.

FIFY

That's going to suck for children's books.

9 apples
10 banannas
11 sticks
__ cars
13 flowers

You can't trademark a number. Intel tried it with 586 processing chips and were told a number, or series of numbers, is not distinct. That's why the 586 became the Pentium.

Don't know about "boom" but I doubt that's considered distinct either. "Legion of Boom", perhaps, I don't know anyone who's used it before. I don't think "Doomsday Defense", "Steel Curtain", "Orange Crush" or "Purple People Eaters" were trademarked or that Dallas, PIttsburgh, Denver or Minnesota ever tried.

I doubt A&M could trademark "Wrecking Crew"? It's been title for a book and movie, a professional wrestling team, a musical group and a Marvel comics superhero group.

Does that mean I have to quit saying "boom" every time I get a cup in beer pong?

I siad it before, the only thing that bothers me is that the latte drinkers in Seattle have the moniker HOME OF THE 12th MAN inside the stadium in the end zone. That belongs to US, not them! Cook down played it this morning by saying, oh, well it's just in one area where the players run out and it's not on the 50 yd line front and center.

Do you think we could do a damn thing about it now if next year they put it on the 50 yd line? HELL no. How would you feel about seeing that on TV folks?

Can I still say "Boom, headshot" when I play COD ?

Jesus' disciples are going to be pissed.

So we only get 11 days of Christmas now? What will all the drummers drumming do?

I just don't understand why people get so worked up over this.

I guess my point is, don't get upset with our current deal. If you want someone to be upset at, be upset at the administration from 1990 to 2005 who did nothing to defend the trademark. Our current deal was a huge victory at the time and hopefully going forward we can work it more in our favor. Its a good thing. Not perfect, but a good starting point.

As for the Seahawks use of it... not much you can do about it. As I understand it, they are doing a good job of following the agreement we have with them. As long as they continue to follow it, nothing we can do. We can't control the media saying "12th Man" and neither can they. If they move away from that on their own to "12" or "Boom" or whatever, then that's their business. Even if they paid us $1,000,000 a month we couldn't do anything as long as the Seattle Seahawks organization is following the agreeement.

Pretty much how I see this playing out:

Let me offer a relevant analogy to support my claim that A&M is getting screwed by the $5000-foot-long deal with Seattle. Pat Riley trademarked the term '3-Peat'. I believe this grants him a claim to royalties associated with the commercial usage of said term. In certain instances, it requires 3rd party marketers, INCLUDING EBAY AND AMAZON to acknowledge the term is trademarked and either seek a license for it OR stop using it in their commercial promotional literature.

My biggest issue with the $5000 deal with Seattle is that is does not provide the funds to pursue illegal usage. Also, it does not adequately capture the value associated with the 12th Man term for Texas A&M. As one can see in the EBAY and AMAZON links I attached in previous thread comment, the marketing of a towel with the number '12' on it is MUCH less effective without the '12th Man' term being used (in this instance by Ebay or Amazon). It is my opinion that A&M has a claim it could make with Ebay and Amazon whereby either Ebay and Amazon acknowledge and pay for the use of the term '12th Man' in their marketing, OR they cease and desist.

The individuals representing A&M who signed off on this deal deserve to be named and shamed. The competency demonstrated is Frantastic. IF something is worth trademarking, it is worth enforcing the trademark. Perhaps unbeknownst to me, A&M is already working thru appropriate channels to reach agreements with Ebay and Amazon so they may lawfully use the term '12th Man' in their commercial marketing efforts of the Seattle '12' merch. My opinion of Jason Cook declined when I read on this thread that he was downplaying the magnitude of the stupidity of the $5000 deal.

In my view, there is gross malfeasance involved in accepting $5000 as fair value for the limited use of '12th Man'. I would be curious to know if any 3rd party offered a fairness opinion on this. Anyone know?

ck you realize that the examples you are providing are not "Ebay" and "Amazon", right? They are individuals selling things on the site.

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ck you realize that the examples you are providing are not "Ebay" and "Amazon", right? They are individuals selling things on the site.

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You go after Ebay and Amazon, NOT the individuals.
How hard is it for the programmers of the Ebay/Amazon script program to disable the use of the term '12th Man'? TexAgs can do this when I say "I dont give a ****", "I'm heading to the toilet to take a ****", or "What is **** doing today over on TexAgs?"

I agree ck, but again... what does any of that have to do with the Seahawks and the deal we have with them. Its not the Seahawks selling the gear on Amazon and Ebay.

Also, by your example, what happens if someone tries to sell A&M 12th man items? Should it be blocked then?

Oh yeah? I'd like to trademark **** you!

I'm going to trademark the numbers 1 and 2 just to mess with them.

I don't understand how it is legal to trademark a NUMBER....that seems like crazy talk.

the 12th man will always be birthed in Aggieland to me

12 noon, just becomes 'noon' ?

Some of you really get worked up over this 12th man thing... I mean seriously who gives a chit?

So Aggie "traditions" are really just commercial products if the price is right? How much is the century tree? I could make a nice rocking chair out of it.

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the 12th man will always be birthed in Aggieland to me

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The "12th Man" was not birthed at Texas A&M. It was birthed elsewhere. A&M popularized it, and eventually, in 1990 trademarked it. So now, it is berthed at Texas A&M, but was not birthed here.

Has "beast mode" been trademarked? Let's hit back where it hurts!