The SEC continues to dominate the TV ratings. Unfortunately, the SEC doesn't get paid as much as we should, mostly due to the poor CBS contract. This info, along with ticket sales should also lead the SEC to seek out a higher split on bowl payouts.
Look at the Big Tweezy viewer number trajectory as the season progressed. Folks learned there is nothing worth watching in that shiite-hole. It literally is a dead conference walking. Hope those turdbirds in Austin sold a LOT of merchandise this year.