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The problem with that area is no one wants to send their kids to BISD.
At what point did this happen? I remember a day when Bryan had the better schools. What happened? I'll tell you, College Station was my accepting to development, and eventually begin attracting middle class families and Bryan did not. Bryan allowed for more Habitat developments and Family Dollar and Dollar General type centers. Recently Bryan has noticed that College station has been building more homes in the 2,500+ Sqft range and begin offering incentives to builders for building homes in this range.
Bryan has come a long why, but it still has a long way to go to catch back up to College Station thanks to the bad leadership we have had in the past.
Any of you see any large companies wanting to come to that area of town because of the new campus? For example; Intel, Boston Dynamics, Dell, hp, etc? Those are the types of businesses/neighbors this campus hopes to attract.
Right now it's hard to imagine because that area seems so far away, but we were saying the same thing about South College Station just a few years ago.