When business models work: Buc-ees Edition

10,958 Views | 160 Replies | Last: 3 days ago by 12thMan86
WestAustinAg
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rgag12 said:

Capt. Augustus McCrae said:

Gigem314 said:

samurai_science said:

They have the worst chop beef sandwiches, buyer be warned.

Uh, no. They have one of the best chop beef sandwiches for a non-BBQ place that I've ever had. Easy lunch on the go when in a pinch.


For damn near $9 for just the sandwich, it's mediocre at best. It would be a good sandwich if it was $3.


I feel sorry for the people that apparently do not have access to at good BBQ and can't see this.

I feel sorry for the people who think they need to look down upon the people and the food found in an Aggie-owned national chain of mega gas station that serves travelers on the way to somewhere else.
HTownAg98
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aggiehawg said:

Quote:

And just my opinion...given the lack of beef bbq in East Tennessee, their brisket is pretty darn good.

More pork based, correct? I was wondering about how beef brisket will translate in other pork preferred states they are planning to expand in? I know Arkansas is more BBQ pork forward.

I would be willing to bet that within those local markets, there will likely be plenty of pulled pork sandwiches available.
Hardcore Greg
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Capt. Augustus McCrae said:

Gigem314 said:

samurai_science said:

They have the worst chop beef sandwiches, buyer be warned.

Uh, no. They have one of the best chop beef sandwiches for a non-BBQ place that I've ever had. Easy lunch on the go when in a pinch.


For damn near $9 for just the sandwich, it's mediocre at best. It would be a good sandwich if it was $3.

Less than $8 at my local HEB True Texas BBQ.

Which happens to serve some of the best moist brisket I have ever had btw. Bridgeland location at least...can't speak for other locations.
ToddyHill
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Quote:

More pork based, correct?

Yes.

I've stopped at the two Buc-ee's in Tennessee, the two in Georgia, and the one in Southern Kentucky. It appeared to me the brisket sold well in all of them.

Just my two cents. I'm a New England Yankee that never had chopped brisket until I was a freshman at A&M in '75. I don't know how anyone would dislike something like that...even compared to pulled pork bbq.

This thread got me thinking about our travels to Florida next week. We'll be stopping at the Buc-ee's in Warner Robins, Georgia. Can't wait.
ToddyHill
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I believe you are correct.
Tree Hugger
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Quote:

I have to believe one of the worst traffic issues in their system is accessing the Sevierville, Tennessee unit off exit 407 on Interstate 40. They built that Buc-ee's on a large tract of vacant land belonging to the Cherokee Nation. Once word got out Buc-ee's was building there, the Cherokee Nation was able to sign on other businesses. The traffic is so bad that TDOT (Tennessee Department of Transportation) announced future plans to build another exit at mile marker 408 that will circle back to the Buc-ee's.

And just my opinion...given the lack of beef bbq in East Tennessee, their brisket is pretty darn good.




I'll have to agree with you on the ingress/egress for that location. We stopped for gas and food there after the A&M/UT game in Knoxville a couple of years ago on the way back to NC. IT was a weird little maze getting in and out of there and it didn't help that it was dark and there was a ton of other people there who had also been to the game in addition to the normal crowd.

I was pumping gas and my BIL went in to grab food and came back with sandwiches that had brisket, turkey, AND sausage on them. I think they were $13 at the time, probably $18 now. It was a miracle I was able to eat that while driving without making a mess.
BlueSmoke
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It's been smart all around - they built a destination shop that many people plan trips around. As mentioned, the wife and daughter covet cleanliness. You see the cheesy signs across most interstates and people plan stops accordingly. This facilitates massive stores that can handle (mostly) the traffic and congestion.

They're also selling "their" stuff. Customer loyalty. Not repackaging other people's brands. From a margin perspective, it's brilliant. At scale, few other places can compete.
Silent For Too Long
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ToddyHill said:

Quote:

I use to be a manager at Buc-ee's and their attention to detail is 2nd to none.

Did you like working for them? My gut feeling is that if you stayed within their boundaries it was a good place to work.

About three years ago I talked to one of the cashier's at the Buc-ee's off mile marker 90 or 91 on I-75 in Southern Kentucky. About 25 miles south of Lexington. She was about my age (mid-60'). She said the pay was great given the minimal work options in the area. But she also said you work hard the entire shift.


It's busy as hell almost all the time, and when its not busy you are organizing cleaning projects and the like.

That being said, you have a much higher caliber of employee which makes management so much easier.

If anyone has a recent high school grad in the family who might have potential but doesnt seem college bound, I can't recommend them enough. A kid I trained became an Assistant Deli GM at 21 making 95k a year. No college, just showed up at 19 and worked his butt off.
Jbob04
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samurai_science said:

They have the worst chop beef sandwiches, buyer be warned.

City people think it's real Texas bbq so it sells well
Mega Lops
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LOL that video is AI slop which Internet-aware olds seem to love.

At the 0:57, the AI voice over is describing Aplin as an Aggie grad but the AI gets it wrong by calling Texas AANDM."

Lots of other reused footage and AI scenes spliced in there. So this is nothing new, just engagement farming.

Also, I am not sure what idiot is running the AI "Old Money Luxury" YouTube account, but it is a bold move to include the co-founder's son on the video title screen that was found out to be a creepy kiddie porn peddler and secret spy cam using perv.





https://www.fox7austin.com/news/mitchell-wasek-felony-possession-of-child-pornography-charge
Quote:

Investigators seized several visual recording and data storage devices from Wasek's room and subsequent search warrants uncovered possible child sexual assault material, or CSAM, on one of the devices seized.

Digital forensics analysts found two files of suspected CSAM, containing images of juvenile females appearing to be between five and 18 years old in various stages of undress and involved in sexual acts.
Those images were then submitted to the National Center for Missing and Exploited Children (NCMEC) to compare to known identified victims in their database.

https://www.fox7austin.com/news/son-buc-ees-co-founder-indicted-secretly-recording-house-guests-bathroom
Quote:

According to court paperwork, a party guest spotted a charging port for a hidden camera in a bathroom wall at the family's home in Spicewood.

Witnesses took the camera and found it had filmed guests undressed in the bathroom and bedroom.

The affidavit reads, "the videos showed individuals were recorded using toilets, showering, changing clothes, and/or having sex."

Muddyfeet
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Silent For Too Long said:



That, and the pay, helps them ensure a much higher level of employee.


Who would have thought? If your business is struggling to hire quality people pull this gem from the Buc-ee's bible.
Bull Meachem
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The quality of bathrooms along I-45 have improved greatly since that Bucees was built and I've been driving it for almost 30 years. It's amazing what competition will do for consumers.
B-1 83
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B-1 83 Daughter worked a couple of years in their corporate office in HR. She said they "grew too fast" and really didn't staff areas that needed it. She moved on because there was nowhere to go up the way it was structured.
Being in TexAgs jail changes a man……..no, not really
schmellba99
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rgag12 said:

Capt. Augustus McCrae said:

Gigem314 said:

samurai_science said:

They have the worst chop beef sandwiches, buyer be warned.

Uh, no. They have one of the best chop beef sandwiches for a non-BBQ place that I've ever had. Easy lunch on the go when in a pinch.


For damn near $9 for just the sandwich, it's mediocre at best. It would be a good sandwich if it was $3.


I feel sorry for the people that apparently do not have access to at good BBQ and can't see this.

Again - it's a gas station. Trying to compare it to Franklins or whatever your local obscure family place that is obviously superior to anything anybody else has ever had is stupid. That would be akin to comparing something like a Arby's steak bite to a Pappa's Steakhouse filet.

Compared to what you get at most gas stations, it's pretty solid. Hell, I'd go so far as to say it's better than at least 25% of the full on BBQ places out there.

aggiehawg
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Quote:

Just my two cents. I'm a New England Yankee that never had chopped brisket until I was a freshman at A&M in '75. I don't know how anyone would dislike something like that...even compared to pulled pork bbq.

Pulled pork is pretty good too. The Hubs' family reunions always had a full smoked pork shoulder. Guess who was always tasked with shredding that sucker? Yep, me. But I have this peculiar issue with my appetite. When I have been smelling the same thing for a long time, I lose my appetite for it.

Have to step outside or somewhere that I can't smell it for several minutes.
schmellba99
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Silent For Too Long said:

As far as their brisket goes, I will say that while there are certainly mom and pops that do it better, no one on earth maintains their volume while keeping a pretty consistent control on quality.

A single Buc-ee's can fire through 200 briskets a day on the weekends.

It is also where the majority of their profit comes from. Buc-ee's doesn't make money on gas and only pennies on the dollar on prepackaged big brand items like coke. The lion's share of their margins come from the food they make on site and the gifts department.

If Beaver can't get the deal he wants to buy at a price so he can sell at what he wants and make X %, he doens't sell the product.

You'll notice he doesn't sell Gatoraid because they won't deal with him to get where he wants to be. He also got tired of dealing with some companies on haggling prices, so he just bought the company or works a deal out to have his brand. He did that with most of the beef jerky products - he owns the processing facility. He's definitely a shrewd businessman.
Silent For Too Long
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Yep, good post. Its actually Don that does the wheeling and dealing, but the mother trucker is ruthless. He went toe to toe while Coca-Cola and coke blinked. His volume is so massive most brands are willing to make a smaller cut for a piece of the pie.

I'm pretty sure they are also a partial owner of Sysco, which gives them direct control over most of their distribution needs.
schmellba99
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Hardcore Greg said:

Capt. Augustus McCrae said:

Gigem314 said:

samurai_science said:

They have the worst chop beef sandwiches, buyer be warned.

Uh, no. They have one of the best chop beef sandwiches for a non-BBQ place that I've ever had. Easy lunch on the go when in a pinch.


For damn near $9 for just the sandwich, it's mediocre at best. It would be a good sandwich if it was $3.

Less than $8 at my local HEB True Texas BBQ.

Which happens to serve some of the best moist brisket I have ever had btw. Bridgeland location at least...can't speak for other locations.

Last time I had one at HEB, it was good, but the sandwich was way smaller than Bucees. Plus, I'm not really looking to go out of my way on a road trip to HEB for food either.
Silent For Too Long
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Bull Meachem said:

The quality of bathrooms along I-45 have improved greatly since that Bucees was built and I've been driving it for almost 30 years. It's amazing what competition will do for consumers.


Yeah I've noticed that all over greater Houston as well. All the newer brands like Kroozin, Now-n-forever, Pit Stop seem to have learned quite a bit from Bu-cees. Well lit stores, clean, etc.
TREX01
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The "gas stations don't make money on gas narrative is old and obsolete"
TAMUallen
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Capt. Augustus McCrae said:

Gigem314 said:

samurai_science said:

They have the worst chop beef sandwiches, buyer be warned.

Uh, no. They have one of the best chop beef sandwiches for a non-BBQ place that I've ever had. Easy lunch on the go when in a pinch.


For damn near $9 for just the sandwich, it's mediocre at best. It would be a good sandwich if it was $3.


Let me know where you're getting good brisket sandwiches from a gas station for $3 please. I'd like to try that as my everyday diet.

Hell, let me know where youre getting good brisket sandwiches for $3 anywhere!
Garrelli 5000
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What they call "BBQ" is an abomination if it includes their sauce.

Anyone that calls it good and puts the the liquid cotton candy they call sauce on it should not be trusted for any opinion.

Without the sauce it isn't bad.

But that sauce is a Texas sized embarrassment to anyone that pawns it off as bbq.

BusterAg
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I used to hit the Lake Jackson Buc-ees on the way to Freeport for offshore trips to get breakfast tacos. They were the only ones selling breakfast at that time.

Even then, their bathroom was way cleaner than normal.
Hardcore Greg
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schmellba99 said:

Hardcore Greg said:

Capt. Augustus McCrae said:

Gigem314 said:

samurai_science said:

They have the worst chop beef sandwiches, buyer be warned.

Uh, no. They have one of the best chop beef sandwiches for a non-BBQ place that I've ever had. Easy lunch on the go when in a pinch.


For damn near $9 for just the sandwich, it's mediocre at best. It would be a good sandwich if it was $3.

Less than $8 at my local HEB True Texas BBQ.

Which happens to serve some of the best moist brisket I have ever had btw. Bridgeland location at least...can't speak for other locations.

Last time I had one at HEB, it was good, but the sandwich was way smaller than Bucees. Plus, I'm not really looking to go out of my way on a road trip to HEB for food either.

I've honestly never had it at HEB because the brisket, pulled pork and BBQ chicken is so damn good. But agreed...and at least Bucees has big portions. I actually love the Bucees pulled pork and chopped brisket sandwiches (w/ side of homemade potato chips) and am not sure what people are complaining about.
ABattJudd
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ToddyHill said:

Quote:

More pork based, correct?

Yes.

I've stopped at the two Buc-ee's in Tennessee, the two in Georgia, and the one in Southern Kentucky. It appeared to me the brisket sold well in all of them.

Just my two cents. I'm a New England Yankee that never had chopped brisket until I was a freshman at A&M in '75. I don't know how anyone would dislike something like that...even compared to pulled pork bbq.

This thread got me thinking about our travels to Florida next week. We'll be stopping at the Buc-ee's in Warner Robins, Georgia. Can't wait.

The one in Warner Robbins is horrifically busy for its size (at least when I went there). Just be aware it's gonna be packed.
"Well, if you can’t have a great season, at least ruin somebody else’s." - Olin Buchanan
W
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another stroke of Buc-ee's brillance...

the big location on 290 is barely 100 yards outside the Harris County line. It's in Waller County.

and that paid mega-dividends during the COVID shutdown. Lina wasn't in control of their business
MelvinUdall
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HTownAg98 said:

I remember their big thing when they started was clean restrooms, and plenty of them. Seems like a great way to start.


I remember as a kid on road trips with my family and when we would stop, they bathrooms were disgusting…Bucees knocked it out of the park by having immaculately clean bathrooms.
Cinco Ranch Aggie
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Is Buc-ee's BBQ sandwiches the best that can be had generally? Nope. Not even close. But it's a gas station convenience store. In my experience, their food is of better quality than one might get at a highway convenience store. My latest stop was in Madisonville coming back from North Texas; the wife needed a pit stop and my gut was telling me to feed it. That BBQ sandwich hit the spot.

I love the fact that this guy went to the same high school that I did in Lake Jackson (Brazoswood), although a few years ahead of me. I've heard that the name has no connection to the school, but the fact that Brazoswood's nickname is "Bucs" make me think that at some level, that no connection thing is horse manure.
AxelFoley85
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Buccees is the new Walmart. It's a shyteshow inside now. I won't go near one on the weekends.
American Hardwood
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The first time I was made aware of Buc-ees it was from friends in Houston that always stopped at Buc-ees on their way south because of the cheap ice. This is an underrated feature of Buc-ees. Paying $4 for a 7lb bag of ice is an outrage. Stripes, I'm looking at you!!
pressitup
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ShinerAggie said:

DrEvazanPhD said:

HTownAg98 said:

I remember their big thing when they started was clean restrooms, and plenty of them. Seems like a great way to start.

Who knew clean bathrooms would become a license to print money

I thought this was common knowledge for any man with females in his household!



not enough stars for this post
.........and if you wanna hear God laugh, tell him your plans.
zooguy96
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ABattJudd said:

ToddyHill said:

Quote:

More pork based, correct?

Yes.

I've stopped at the two Buc-ee's in Tennessee, the two in Georgia, and the one in Southern Kentucky. It appeared to me the brisket sold well in all of them.

Just my two cents. I'm a New England Yankee that never had chopped brisket until I was a freshman at A&M in '75. I don't know how anyone would dislike something like that...even compared to pulled pork bbq.

This thread got me thinking about our travels to Florida next week. We'll be stopping at the Buc-ee's in Warner Robins, Georgia. Can't wait.

The one in Warner Robbins is horrifically busy for its size (at least when I went there). Just be aware it's gonna be packed.


Yep. Been to the two and Georgia, and been to the two in Tennessee. The one in Sevierville was probably the best one.

I have no issue with their barbecue sandwiches. It's much better than anything we can get here around East Tennessee.

I've found like one decent barbecue place here. Zero decent Mexican places. All the Mexican places here slather their food in crappy queso and the meat has no flavor, and they call it Mexican food.
I know a lot about a little, and a little about a lot.
doubledog
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rgag12 said:

Capt. Augustus McCrae said:

Gigem314 said:

samurai_science said:

They have the worst chop beef sandwiches, buyer be warned.

Uh, no. They have one of the best chop beef sandwiches for a non-BBQ place that I've ever had. Easy lunch on the go when in a pinch.


For damn near $9 for just the sandwich, it's mediocre at best. It would be a good sandwich if it was $3.


I feel sorry for the people that apparently do not have access to at good BBQ and can't see this.

It is a trade off. Good BBQ and restrooms from hell or OK BBQ and very clean restrooms. It is also a matter of convenience and consistency. BBQ, Drinks, gasoline and a good pee all at the same place.
Mas89
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AG
HTownAg98 said:

rgag12 said:

Capt. Augustus McCrae said:

Gigem314 said:

samurai_science said:

They have the worst chop beef sandwiches, buyer be warned.

Uh, no. They have one of the best chop beef sandwiches for a non-BBQ place that I've ever had. Easy lunch on the go when in a pinch.


For damn near $9 for just the sandwich, it's mediocre at best. It would be a good sandwich if it was $3.


I feel sorry for the people that apparently do not have access to at good BBQ and can't see this.

I don't think anyone going into a modern c-store is expecting the best bbq sandwich. For sure, those type of places used to exist a long, long time ago, but even then they were a rarity. It's a decent sandwich at a not terrible price for a grab-and-go crowd.

I got Bad Food Poisoning from a Buc-ee's chopped beef sandwich which was under a hot lamp. Madisonville store and lunch time so I don't see how it wasn't bad meat.

it's been about 5 years ago but I'll never eat there again.

Tried to call the store repeatedly to let them know but there is not a way to call a Buc-ee's store at the time. I did stop and tell the Manager about it the next time I was there.
txags92
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rgag12 said:

Capt. Augustus McCrae said:

Gigem314 said:

samurai_science said:

They have the worst chop beef sandwiches, buyer be warned.

Uh, no. They have one of the best chop beef sandwiches for a non-BBQ place that I've ever had. Easy lunch on the go when in a pinch.


For damn near $9 for just the sandwich, it's mediocre at best. It would be a good sandwich if it was $3.


I feel sorry for the people that apparently do not have access to at good BBQ and can't see this.

When Franklins, Barbs, and Truth open their locations along I-35 with 100 gas pumps, 50 toilet stalls, and a dozen cashiers so there is zero waiting in line at any given time, we can compare them to the Bucees sandwich. Until then, comparing gas station sandwiches to "good BBQ" that you can only get between 10am and 2pm 3 or 4 days a week and have to wait for a minimum of an hour in line to get is apples to oranges.
 
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