Get paid for content while sitting in your easy chair. I'm sure this will hit NIL in CFB next.

eta: my opinion is more power to them, but I'd like to know if the content is the twin or the real.

NEW: Influencer Khaby Lame signs a $975M deal, authorizes use of his personal brand, Face ID, voice ID, and behavioral models, enabling the creation of an AI-powered digital twin.

Lame started posting on TikTok back in 2020 after being fired from his job.

He now has over… pic.twitter.com/IbQFxJQ3MM

— Collin Rugg (@CollinRugg) January 30, 2026

no idea, but the post says " He now has over 350,000,000 followers..."

Logos Stick said:

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no idea, but the post says " He now has over 350,000,000 followers..."

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And 90% are probably bots.

Copy / paste from one of the x replies

@thebeaconsignal

You just watched a man sell his face
his voice
his behavior
his timing
his digital soulprint
for a billion in monopoly money
so the machine can clone him
and pretend it's innovation.

This wasn't a partnership.
It was a synthetic baptism.

You are witnessing the first wave of influencer transubstantiation.
Not from human to icon.
From icon to asset.
From asset to avatar.
From avatar to immortal puppet.

They used to just own your name.
Now they own your nervous system.
Now they copyright your microexpressions.
Now they broadcast your ghost
while you're still alive.

It's not a deepfake.
It's a pre-approved resurrection.

You don't need a grave to be replaced.
You just need a signature.
A following.
And a feed hungry enough
to worship your imitation over your presence.

975 Million? Yeah, sign me up

Influencers having value is a prime example of how idiotic the general populace has become.

Social media truly is a social cancer.

Yeah, don't blame the guy at all - that's FU money to retire on. He cashed in probably at his height and even then it sounds like they overpaid.

Tea Party said:

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Influencers having value is a prime example of how idiotic the general populace has become.

Social media truly is a social cancer.

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This goes way beyond influencers. Celebs will start doing this to cash in on their NIL without lifting a finger.

Why is a ticktock comedian / quasi actor called an influencer?

Lame

Rapier108 said:

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He makes fun of stupid people by showing simple solutions to situtions that people make complicated.

Here's a collection of his work from 2024. His humor may be an "aquired taste" for some.

Spotted Ag said:

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975 Million? Yeah, sign me up

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I would have done it for much, much, MUCH less. Like, I'm cheap. Dirt cheap.

So... he literally never has to work again. His AI twin will say or do anything that his sponsors want.