Another licensing deal.
The dude has a name with a following, him being POTUS for 5 of his 79 years is not the only reason his name is famous and licensable.
And its a bit of a unique position for Presidents as First Amendment protections sort of limit their ability to prevent Trump dolls, masks, plates, shirts, etc.
My thoughts, seems like the Trump brand would rather control licensed products vs a free for all of folks selling Trump wares along the National Mall and he gets nothing.
Here, they can license the Trump name and get some control in exchange for the "officially licensed product" label.
Quote:
TRUMP and the associated design are registered trademarks and/or trademarks of DTTM Operations LLC. Trump Mobile, its products and services are not designed, developed, manufactured, distributed or sold by The Trump Organization or any of their respective affiliates or principals. T1 Mobile LLC uses the "Trump" name and trademark pursuant to the terms of a limited license agreement which may be terminated or revoked according to its terms.. T1 Mobile LLC uses the "Trump" name pursuant to the terms of a limited license agreement which may be terminated or revoked according to its terms. DTTM Operations LLC