Pitch a Bud Light redemption commercial

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Get Off My Lawn
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2:24p, 4/27/23
Basic thought experiment.

If you were in position to pitch a commercial/public message to AB's leadership which was supposed to break the boycott and restore consumption: what would it say and what impact(s) would you expect it to have?

If it involves spurning DEI, ESG, and WEF/NWO - how do you sell the C-Suite that it's worth opening AB to the commie's wrath?
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BadMoonRisin
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2:27p, 4/27/23
AG


RIP Phil Hartman -- the GOAT.
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Ellis Wyatt
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2:27p, 4/27/23
"Hi, we're Bud Light and we are going out of business."

That's an ad campaign I would get behind.
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JWinTX
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2:27p, 4/27/23
There isn't one. They chose, when they didn't have to--now, they are pretty much stuck with the left, which doesn't drink beer anywhere like the right does. If they abandon the mess theyre in, the media and government come down on them. If they don't, they lose their business.

Choosing a side when you don't have to should be taught in a business school of what not to do.
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Old May Banker
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2:28p, 4/27/23
AG
"We ****ed up..."

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akm91
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2:28p, 4/27/23
AG
For Rocky!




With chorus from Please Forgive Me by Bryan Adams in the background
Quote:
Please forgive me, I know not what I do
Please forgive me, I can't stop loving you
Don't deny me, this pain I'm going through
Please forgive me, if I need you like I do
Please believe me, every word I say is true
Please forgive me, I can't stop loving you
"And liberals, being liberals, will double down on failure." - dedgod
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Urban Ag
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2:30p, 4/27/23
AG
I don't think there is anything they would be willing to do to regain their lost customer base because it would require full admission that putting twink in a tub out there was a really bad idea, which they simply will not do for obvious reasons. AB really screwed themselves here.

Even if they did, it's no guarantee the consumers will come back. So any attempt at "redemption" guarantees the wrath of the woke mob and no guarantee of resumed sales.

They need to just get back to some mix of nostalgia, patriotism, and family friendly humor, and hope to slow the bleeding over time.
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Sarge 91
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In reply to Get Off My Lawn • 2:33p, 4/27/23
AG
Get Off My Lawn said:
Basic thought experiment.

If you were in position to pitch a commercial/public message to AB's leadership which was supposed to break the boycott and restore consumption: what would it say and what impact(s) would you expect it to have?

If it involves spurning DEI, ESG, and WEF/NWO - how do you sell the C-Suite that it's worth opening AB to the commie's wrath?
Commies don't drink Bud Light.
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Justin2010
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2:33p, 4/27/23
AG
"Hi, I'm CEO of Bud Light. We screwed up.

All political donations for the next 3 years will go to Republican candidates selected by Donald Trump and Ron DeSantis.

Please forgive us."

FIN
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Definitely Not A Cop
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2:34p, 4/27/23
AG


I want a live action version of this.
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Urban Ag
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In reply to Sarge 91 • 2:34p, 4/27/23
AG
Yep. They really learned nothing from the Dixie Chicks. The left rallied behind them, for about a month, then remembered they don't like country or people that like country.
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Martin Q. Blank
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2:34p, 4/27/23
Take a page from BP.

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Detmersdislocatedshoulder
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2:34p, 4/27/23
i think this is an interesting topic but just in case anyone on here works for budweiser i don't want to give them any good ideas. let them burn and then after they do, let's pick another company that hates conservatives to destroy.
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ShaggySLC
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2:35p, 4/27/23
edit: Definitely Not A Cop beat me to it
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TexAgs91
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2:35p, 4/27/23
AG
I think they should have to endure community service. Have a weekly ad where they publicly fire one of their woke managers and bashes DEI, ESG, the WEF/NWO while financially supporting anti-woke causes.

After a couple months of this, I might take a sip of their crappy beer.
"Freedom is never more than one election away from extinction"
Fight! Fight! Fight!
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IndividualFreedom
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2:36p, 4/27/23
Simply apologize.
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Definitely Not A Cop
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2:36p, 4/27/23
AG
Actually, a frat bro commercial with this song would make me buy a bud light tomorrow.

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Kenneth_2003
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2:42p, 4/27/23
AG
Appologize all they want. I think for A LOT of their loyal and dependable customers, there is no returning.

An amputee can get a prosthesis but they cannot regrow the limb.
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Predmid
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2:45p, 4/27/23
AG
live stream termination of everyone who greenlit the advertising campaign, their bosses, and their bosses.
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Emotional Support Cobra
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2:47p, 4/27/23
AG
Real men of genius reboot lampooning themselves would be a start.
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Moral High Horse
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2:49p, 4/27/23
Beers with catch phrases on them:

1. "only two genders"
2. "transwomen aren't women"
3. "han shot first"
4. "transphobic and proud"
5. "the View sucks"
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JohnLA762
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2:50p, 4/27/23
AG
Bud Light, the official beer of buds!



Oh wait…
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rocky the dog
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In reply to akm91 • 2:52p, 4/27/23
AG
Quote:
For Rocky!




With chorus from Please Forgive Me by Bryan Adams in the background
Quote:
Quote:
Please forgive me, I know not what I do
Please forgive me, I can't stop loving you
Don't deny me, this pain I'm going through
Please forgive me, if I need you like I do
Please believe me, every word I say is true
Please forgive me, I can't stop loving you
Elections are when people find out what politicians stand for, and politicians find out what people will fall for.
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AGHouston11
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2:54p, 4/27/23
AG
Clydesdales taking a dump on some Disney pride night characters
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Get Off My Lawn
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In reply to Kenneth_2003 • 2:55p, 4/27/23
Kenneth_2003 said:
Appologize all they want. I think for A LOT of their loyal and dependable customers, there is no returning.

An amputee can get a prosthesis but they cannot regrow the limb.
Nothing? Not a Clydesdale pissing on a pride painted street? No "Let's Go Brandon" spot? No CEO vow to focus exclusively on beer and fire any/every employee who tries to reintroduce wokeness? No repatriatism of AB and ownership shakeup? There's nothing they can do to get non-lefties back into good graces?
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Urban Ag
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2:55p, 4/27/23
AG
Money whip Tom Brady in to being the new face of the product.

Film ad with Brady walking around his pool flanked by two super models drinking a BL longneck. Have about a dozen more smokin hotties playing in the pool and laying out around it.

Brady's lines:
I'm Tom Brady. And I enjoy having a few Bud Lights while hanging out with my friends

I'm the GOAT. You know it. I know it, And Bud Lights was the GOAT. But some idiot they hired in New York managed to piss off their entire customer base. And that's why I'm here.

So Bud Light is paying me a ridiculously YUGE amount of money to convince you that they've seen the error of their ways. We're getting back to what made this brand what it is. Football. Pool parties, real, beautiful, women in bikinis. Horses, cowboys, fireworks, manly footwear, and over the top patriotism

So crack open an ice cold Bud Light, try to forget about the twink in the tub, and let us take it from here

/camera pans over to the pool bar being tended by a smiling Sam Elliot with Rachel Hunter and Kathy Ireland each holding a longneck and proclaiming "it's good to be back" as F22's fly over in the background and Spuds chases a football Brady tosses to him. Commercials closes as camera pans back over the Elliot who tips his longneck and says "stay fratty my friends".
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rocky the dog
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In reply to Get Off My Lawn • 2:55p, 4/27/23
AG
Quote:
Pitch a Bud Light redemption commercial
It's a start..



...with a long way to go.
Elections are when people find out what politicians stand for, and politicians find out what people will fall for.
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Tanya 93
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2:57p, 4/27/23
BAN POT EVERYWHERE!

We were all stoned when we signed off of this.
See, Missouri has recreational pot legalized.
Greenleaf was having a sale on gummies.
We couldn't help but have a few too many.


We cannot be trusted with pot and must stick with Bud Light. It is not strong enough or tasty enough for us to end in this situation again.

Once again, we are sorry.

If you like our commercial, you get a free 6 pack.

Please help us stay away from drugs.
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Only Fans Director
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2:58p, 4/27/23
This is easy. Go back to the basics. Girls, girls, girls...

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Get Off My Lawn
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In reply to Only Fans Director • 3:00p, 4/27/23
Nattie said:
This is easy. Go back to the basics. Girls, girls, girls...

Not sure if user name fits…
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usmcbrooks
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3:12p, 4/27/23
Bud Light presents, real men of genius.

Today we salute you, man who identifies as a man and decides to drink something other than this wretched horse piss.

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one safe place
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3:15p, 4/27/23
We messed up. Never again. To hell with everything that isn't normal, they can brew their own damn beer. We are done with DEI nonsense and ESG scores. Our focus will be on hiring and retaining and promoting real Americans. Sorry California and New York.
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LoudestWHOOP!
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3:25p, 4/27/23
AG
Bud Light screwed up so much, that this morning I saw a Keystone Light Billboard for the first time in decades.
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ToHntortoFsh
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In reply to Only Fans Director • 3:52p, 4/27/23
Nattie said:
This is easy. Go back to the basics. Girls, girls, girls...

This could be photo shopped into a hilarious meme...
"America is a nation that can be defined in a single word:

Asufutimaehaehfutbw"
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usmcbrooks
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In reply to LoudestWHOOP! • 4:01p, 4/27/23
LoudestWHOOP! said:
Bud Light screwed up so much, that this morning I saw a Keystone Light Billboard for the first time in decades.
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