Player deals/NIL contracts
Who gets paid what
Who gets paid
The value of a player

Does the coach say I need:
1 of these 3QBs
2 of these 5RBs
4 of these WRs

And so on and so on

Each with a tier of priority

And does someone else negotiate from there?

If this is on the head coach college football has a major problem (They have enough on their plate)

I know when it comes to baseball, at least in the lower div1 teams, the head coach does most of the work