If anyone thinks that tu and OU joining the SEC will only impact TX recruiting they are either: 1) delusional or 2) from Louisiana. The new head coach at Lsu will not be able to guarantee any local recruiting advantage for elite LA recruits because they already are losing key kids to other schools and that will only intensify more with expansion.
NIL and Mega-Money are disrupting the entire landscape of College Football. Jimbo is a brilliant strategist, technician, communicator and culture builder. A&M, tOSU, Bama, Georgia, Clem are the new elite destination programs.
Kids will follow the coach, NIL money and facilities/infrastructure and their parents will lean toward smaller, college town atmosphere. Baton Rouge only qualifies for part of that formula and it's the least appealing part to the actual recruits,
National recruiting is currently and will continue to be the future of sport and Lsu has never been able to do that and neither did Mack Brown...both fan bases are where A&M ironically was around the early 2000s thinking they should remain relevant because they used to be.