aggienk, Agreed, he really is. Maybe it has something to do with the fact that S&D are probably amongst the sports where, if you have a quality program, it's easiest to be confident that you will consistently be in the top 15-20 every year and score big director's cup points.
He could invest, say, several million dollars in a football coach, and that team might still crash and burn. If you bring in good swim coaches, and provide them good facilities, they WILL be a top 15 program every year. Just the nature of the sport, and it's also much easier to acclimate freshmen quickly to the program and expect top performances from them than it is in team sports.