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College Sports: Follow The Money (Ep. 20 w/ former Nike VP David Heath)

April 22, 2022
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In Ep. 20 of College Sports: Follow The Money, Gabe Bock, Dr. R. Bowen Loftin and Jon Heidtke dive into the very latest surrounding NIL and visit with longtime former VP of Global Sales at Nike, former Senior VP of Under Armour and Distinguished Texas A&M Alum David Heath.

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College Sports: Follow The Money (Ep. 20 - Former Nike VP David Heath)

2,435 Views | 3 Replies | Last: 2 yr ago by jigsaw87
Gabe Bock
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David Heath is a tremendous Aggie with an incredible background at Nike. Just a great perspective on the current landscape in college sports. Give it a listen!
AGDAD14
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Howdy Gabeā€¦ are y'all following the money? No. Are y'all promoting NIL? Yes.

To follow the money, start with a simple "sources and uses" of funds illustration for Texas A&M athletics.

It will highlight the fact that the so called big business of college athletics can't come close to break even without charitable donors.

As y'all and Mr. Heath discussed, the Wild West has to be managed. It has no chance of being managed if the fundamental facts are intentionally ignored.
jigsaw87
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