It's a lottery style way to sell bottles. A seller will sell numbers for $xx each And the fireball or powerball number for the selected lottery drawing wins the bottle.
ETA - The idea is that it's a fair raffle because it's based on a state lottery out of the hands of the seller. It makes it easier for the seller to move bottles if they can find 10 people to pay $40 each instead of one willing to pay $400.
ETA - The idea is that it's a fair raffle because it's based on a state lottery out of the hands of the seller. It makes it easier for the seller to move bottles if they can find 10 people to pay $40 each instead of one willing to pay $400.