I did a new build with a local BCS builder/contractor a few years ago and it was a wonderful experience.
I have since moved to The Woodlands. There are a ton of David Weekley homes in my neighborhood, many of which I've watched them build. I even looked at a few before I purchased but ultimately went with a different builder. I have not been impressed at all, for the very reason mentioned above - poor finish out quality (and for the record, they aren't the only mega-builder that has this problem). For the $180-$200/sq ft that houses are going for in my neighborhood, IMO, they should be paying more attention to detail, using better fixtures, making the homes feel more "custom", etc. Not to mention, they are a mega-builder. They aren't going to want to put anything in your house that doesn't come directly from their "design center", and once the house is done, it's going to be very difficult to get anyone to deal with problems that may come up (and they will come up).
It's been a few years, but in contrast, the local BCS builder I used subcontracted to local businesses, gave me a lot of flexibility in making changes (both major and minor), and even gave me a store credit for a light fixture I already had (and hung it for me). I used the store credit to upgrade a ceiling fan. You'd think a $200 store credit on a $240k build wouldn't be worth the time/effort for a builder to even bother to keep track of it, but that's the kind thing the local guys can do. When I upgraded carpet to hardwood in a few areas of the home, he only charged me his cost increase (the mega builders WILL upcharge you). He also did appliance upgrades for me at his cost. There were tons of other little things that I was able to do to customize the home (at no additional charge) - like having a custom backsplash made from the leftover granite. Many of the "upgrades" were made at the builder's suggestion and were no more than a phone call or quick trip to a sub's storefront.
He was always available by phone, was on the site pretty much daily, and came out several times after closing to fix/correct minor issues that came up. In short, his local reputation was important to him, so the customer service was outstanding.
I'd be happy to share the name of the local builder I used, but I think you will find there is more than one in the BCS area that provides this high level of service. Most of them are family oriented and actually live in the communities where they build. There is a lot of value in that vs going with a large, mass-production builder.
I don't know what the going $/sq ft is for Weekley homes in BCS, but if it's comparable to the prices being charged by one of the good/reputable local guys, hands down I'd go with a local builder.