My wife has a small corporate communication and speech training business and has developed her own training method that she has available for sale on her website for other trainers to license and use. It's a relatively new addition to her physical and long-standing business and so far has one trainer licensed in another city.
Today she was approached by one of only a couple of her chief competitors in our city about wanting to license and use the program as well. She's having some difficulty saying yes though and understandably so.
If she says yes she'd get more revenue from the use of her program but one of her competitors would have her system and could sell he services at a reduced rate.
I'd love to hear some of yall's wisdom and ideas on the pros and cons of this. Thanks.
Today she was approached by one of only a couple of her chief competitors in our city about wanting to license and use the program as well. She's having some difficulty saying yes though and understandably so.
If she says yes she'd get more revenue from the use of her program but one of her competitors would have her system and could sell he services at a reduced rate.
I'd love to hear some of yall's wisdom and ideas on the pros and cons of this. Thanks.