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And exactly just HOW would you like to get info on a candidate during the election season?
I know , FOR A FACT, that virtually every candidate ( serious ones) for any real office has events at least 2 or 3 times EVERY day for months and months ending up to voting. Many many of them have only 10-15 folks attend. They will go anywhere anytime to speak to damn near any group in an attempt to communicate directly with the voters. Just EXACTLY how many events have you bothered to attend ?
They have to get their names and their messages out to you SOMEHOW !!! TV is far to expensive for all other than the majors. A school board, constable, state rep, city council ...on and on has to use every source available to try and communicate. Robocalls are dying since there is caller-id, yard sign have little real effect...direct mail is one of the very few methods that still have a chance to reach you guys ...
If it offends you so much...throw it away !!!
And while you are at it PLEASE tell me how Mr Candidate , especially one who is trying to take out the NAME incumbent , is supposed to get his message to you !
And BTW..If you can show me a better way I will make a TON of money since there is constant discussion amongst the consultant /advisor class as to how better communicate with the voters.. TRUST me , you think they enjoy dropping tons of dollars on this stuff, You think that ANYONE enjoys the beggathons needed to raise money to pay for direct mail ??? You show me a better way and I WILL BE RICH and use a few dozen million to buy stuff for our football team..buildings or something !!!
I get a wealth of information that is not slanted by the candidate from many websites, newspaper articles, and other sources. You can, and I do, frequent regularly governmental websites at both the national and state level that shows the actual votes of my representatives and whether they actually voted on a bill. Some of what you see is amazing.
I can't imagine anyone making a decision on who to vote for by reading the slanted advertisements that we get both in the mail and see on the TV. Do people really do that? I would bet that less than 2 percent of homeowners actually take the time to read to comprehend what the flyer is saying.
Having been in marketing for many years, I know that the candidates do not expect us to read it but are sending them to instill in us a comfort level that they are working for us. Their opponents are in turn trying to instill in us that they can do better.
Actually, my comment was not that they shouldn't send it, but that we should have a method of opting out of receiving it. If we could, would they candidates not save a lot of money repeatedly sending mailings to persons who they know will just throw them out?